With a successful breakout album and a promising tour on the way, Saint Louis’ own Smino checks in as this week’s SoundCloud Rapper of The Week (SROTW).Read More
Rich the Kid’s new album “Rich Forever 3” is on the way and the internet was lucky enough to catch the preview “In My Coupe” with Famous Dex and this week’s SROTW, Jay Critch. The incredibly melodic instrumental combined with Critch’s new-wave sauce is money.
Jay Critch who recently signed to Rich The Kid’s label “Rich Forever Music” hails from Brooklyn, NY and hasn't released a debut mixtape. He’s been dropping singles and building up a resume of quality features. Check out this other collab with Rich called “Did it Again”:
Their music is gaining unheard-of momentum. I can’t wait to see who else Rich Forever picks up in the next couple years.
This week’s Soundcloud Rapper of the Week (SROTW) goes to LUCKI who’s been cultivating his own brand of self-proclaimed “alternative trap” out of Chicago’s underground. Along with a few other Chicago protégés, Lucki has benefitted from a quick feature with Chance and used it as a foothold to reach Soundcloud’s masses. Their track with Young Chop from two years ago “Stevie Wonder” absolutely bumps:
But LUCKI has been doing plenty in the past couple years to warrant further attention. Along with some other collaborations with the likes of Joey Purpp and Playboi Carti, LUCKI’s EP project FREEWAVE II has gotten some serious heat. The breakout track “Dirty Demons” and its positive Soundcloud reception might signal a new audience for what LUCKI refers to as “alternative trap”.
Lucki’s done more than enough to prove his worth following his feature with Chance and I certainly look forward to what this dude might cook up in the future. It’s fun to follow up with these young guns that Chance picks up out of the rough to see where they’re at now.
If you're not hip yet check out SABA as another example of a Chance feature turned SoundCloud hero. After his “Angels” feature on Coloring Book, this guy’s been destroying it:
Hope you guys enjoy the tunes. Take it easy.
A severe lack of emerging rap duos is one of current hip-hop’s biggest shortcomings. The days of Black Star, Mobb Deep, and Outkast are past us, and artists tend to toss out features and roll solo in order to keep more of their earnings. Especially in the sound cloud realm, it’s rare to find to find a rap duo that lasts for more than just one project. In opposition, WDNG CRSHRS, the phenomenal combination of Quentin Miller and Thaddius “TheCoolisMac” Calloway, have been cooking up rare ATL sauce as a duo…..what a combination. Peep the jam:
In addition to “Combination” which is undoubtedly one of my favorite SoundCloud tracks of the year, these dudes are straight hilarious. WDNG have started a radio show that constantly drops exclusive tracks and offers hilarious takes on a variety of topics. Check out these episodes if you got an hour to kill and need some new tunes:
WDNG is this week’s SoundCloud Rapper of the Week. Get hip. 1317.
In today’s SoundCloud landscape it is increasingly difficult to garner public support without conforming to hip-hop’s most contagious and degenerative trends. Millions of listeners pour in for the likes of Yachty, Famous Dex, and Kodak Black. They have utilized the unbeatable formula of combining catchy, hard-hitting instrumentals with acting like complete idiots. The masses just can’t resist. Don’t get me wrong here, I love these goons just as much as the next guy and their stuff absolutely bumps… I’m just a believer in exploring different styles and tossing a like to someone who’s grinding against the current.
One such MC that deserves some serious love is IshDARR. His melodic bars, powerful hooks, and complex production have made him one of my Soundcloud go-tos. IshDARR hails from Millwaukee, Wisconsin and has been slowly putting his city on the map with his growing popularity. In October, IshDarr released “Broken Hearts and Bankrolls”, his second full length project, and in my opinion, a must listen.
Also, definitely give a listen to his singles “Mucho Mango” and “Said it All” (dropped 9 days ago), as they’ll be stuck in your head for the next week.
Clearly, Ish isn’t your typical Soundcloud phenom. He’s got some serious lyricism and a delivery that is completely his own. He thirves in an internet realm by staying true to himself and boolin’ benevolently. Stay woke for his tour dates which are dropping on Twitter on Monday. Sprinkling a few low-key artists like Ish into your daily feed might help break the monotony and give you some more musicality to hold on to as hip-hop culture veers wildly into different directions.
Even though I have a soft spot for Fred Durst, rap-rock has had a history of being terrible. The Beastie Boys get a pass, but the value of most rap rock is found in its nostalgia, not its musical merit (don’t kid yourself, Collision Course is an embarrassment). Enter Lil Peep, a 20 year-old Long Island native who is the ringleader of the GothBoiClique collective. Nothing feels particularly fresh about his aesthetic, but his unique brand of trap rap has him poised to blow up in 2017.
Lil Peep has no business being as good as he is. On paper, combining trap drums with ham-fisted guitar riffs should be terrible, but the way in which Lil Peep’s melodic, strained delivery combines with the instrumentation proves to be mesmerizing. His recently released SoundCloud tape, a joint project with fellow GothBoiClique member Lil Tracy called Castles II, is a brief but satisfying 13 minutes whose biggest flaw is its running time. Lil Tracy is a formidable running mate, but Lil Peep is clearly the member with star potential. Lines like “All this stress/Look at this mess/Look at my head, I'm better off dead” (from tape highlight “Dying Out West”) have the potential to be corny, but there is a certain earnestness at the heart of Lil Peep’s delivery that elicits head nods instead of eye rolls. Its impossible to tell if Lil Peep will truly breakout or if he is simply a SoundCloud flavor of the week, but he has already proven himself to be a rarity in both the rap rock and emo spheres; an artist that angsty teenagers can listen to today and look back ten years from now without any embarrassment. - Jake Johnson
"Bitch one day I went to fuckin' church // Pastor told me boy you off the perc" - Lil Pump
A recent find of takeplug writer Jake Johnson, the self-proclaimed "trapper of the century" Lil Pump hails from Miami-Dade County, Florida. He often trades bars with Smokepurpp, his best friend, and has recently collaborated with Ugly God. Although he comes from the recent wave of bubblegum trap (Lil Yachty, Lil Uzi Vert, Madeintyo), he distinguishes himself with his addictive beat production and "real ignorant" lines. He doesn't take himself too seriously. D Rose is a complete banger. In Ignorant, he samples Spongebob, which geeked me out. For whatever reason, I cannot stop listening to Lil Pump. His music is honest. It's refusal to bite off of the Migos style, something that has become commonplace in many recent releases. He has yet to drop a mixtape, but I can foresee it being something that would bump across the country. If he drops it soon, his mixtape would boost Miami's presence in a year beginning with Atlanta taking hip-hop culture by storm. - Peter Barkey-Bircann